Artificial Intelligence (AI) refers to the incitation of human intelligence in machines that are programmed to think, mimic and execute human actions. The characteristic feature of AI is the ability to rationalise and take appropriate actions for achievement of specific goals. Machine learning is a sub part of Artificial Intelligence that present the idea that […]
Electronic commerce refers to individuals selling and buying goods over the internet. It can be conducted in every type of device with internet connectivity. Financial services and every product that exists take place in e-commerce and are included in e-commerce transactions. E-commerce operates in market segments of consumer to consumer, business to business, consumer to […]
The connection of businesses with ideal customers when they are on Google through SEO(Search engine optimisation) and PPC(Pay-Per-Click) . Digital marketing plays a valuable role in shaping of consumer behaviour and impact businesses positively in long run. Digital marketing is the way for brands to get a edge up on competition. Digital marketing presents test […]